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Category: SEO & GEO

Website redesign: the SEO checklist to keep your traffic

Old and new web pages linked by a 301 redirect, with a traffic curve still rising

A poorly prepared redesign can wipe out years of search visibility. Inventory, 301 redirects, testing and monitoring: the complete checklist, step by step.

SEO and GEO in 2026: how to get your website found on Google and cited by AI assistants

SEO and GEO illustration: a Google search and an AI assistant answer citing a website

GEO doesn’t replace SEO, it builds on it. Here is a practical method to get your website found on Google and cited by ChatGPT, Gemini and Perplexity.

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